There is no question that websites are very important in promoting your business. People use the Internet to find all kinds of things. Providing a well designed website is a great way to get their attention. If you are a business of individual in need of a website your first question should be "Do I use a free website template or hire a web designer".
What is a template? Templates are prefab websites that you can find on many sites. Some you like and some you don't.They would make a perfect choice for those who want a website just to have a site to put on their business card. They are usually much less expensive and there are endless templates to choose from. What you see is what you get; there is not much room for flexibility. Using templates can also save time since there is no need to come up with a layout or create a unique theme. All that you have to do is find a design that you like and fill in the desired content, then publish it to the web for the world to see.
While useful to some, it’s not the right choice for everyone. One major downfall of using prefabricated layouts is that it is very likely that another person is using the same design. Also, anybody can buy and use the same template, that is unless they pay for the template outright, which could cost more than hiring a web designer! Another thing to be concerned about when deciding to use a template is the amount of website knowledge you may have. If you’re not very knowledgeable, you may have a tough time setting up and maintaining the site, let alone trying to get search engines to pick it up so others will find it. Those who want a very specific design are going to be disappointed, since they probably won’t find exactly what they are looking for.
Another choice to keep in mind when trying to get a website going is to hire a web designing firm like us. By talking to the clients they can usually find the right website solution in order to meet the clients' goals. A good designer can really give your website an edge that you don’t usually see with templates. This is a great option for those who want an elaborate, unique, custom-made website. Many designers have a good understanding on how the Internet works and make good impressions on their site's visitors. They turn your request into a one-of-a-kind website that is both functional and designed to attract attention from search engines. Hiring a professional web designer also comes in handy for those who don’t exactly understand websites. Web designers will deal with the technical side of getting a website up and running and offer maintenance services if editing is needed or if something were to go wrong.
Hiring a designer can be a great option for some, but there are a few things to consider. One negative to hiring a designer is the upfront cost but whipping that cheap template into shape is going to require lots of patience and a bit more cash than you might anticipate. If you have a specific image in mind of how you want your website to look then using a web designer will save you time and money in the long run.
The bottom line: if you have a small budget and are not very concerned about your brand, get a template. You still might need a web designer to help through this maze of options. If you have a little money to spend and you want to supply your visitors with an experience unique to your brand, hire us!